Emma Thompson plays two very different roles with one shared secret in this PSA for the Helen Bamber Foundation. It's incredibly powerful stuff (I don't recommend watching before breakfast.) but what else would you expect from an Oscar winning performer? It was physically uncomfortable to watch, and really brings the point home: "Woman enslaved by sex-trafficking lose more than just their names."
Besides being shown on the Foundation's website, I hope that it's getting screen time on television somewhere as well. A lot of great PSAs are on the web, but how many people really see them (besides ad geeks passing links back and forth)?